Monday, August 10, 2009

MSN AdCenter - (Also usually not free)

I once again hesitate to mention a big-name PPC Engine

because this is supposed to be a free resource report.

However I’ll make an exception because I think you’ll want

to pay the $5 they need for you to open up a new account with when I spill the

beans on AdCenter…

First of all, MSN launched AdCenter in 2006 and they’ve still got a long way to go

in order to catch up with AdWords… Or even Yahoo’s Search Marketing

program. MSN’s per-click prices are pretty low right now because of this, and it’s

common to get #1 or #2 for a keyword at or under $0.30 per click.

Even in a tough IM2IM niche like ‘Home Business,’ I’m still able to pull a few daily

visitors with just the minimum bid of 10 cents. Of course that price may change at

any time.

Secondly, and even more temptingly, (is that a word? It did not set my spell

checker off – oh well...) AdCenter has had coupons out since the beginning, and

these coupons have been getting BIGGER in size! They have recently been

handing out $200 coupons to new sign-ups which would be a shame for you to

miss out on.

I went so far as to attempt to secure some for everyone here, but they just won’t

hand out very many at a time. The next best thing I can do is tell you how to find

your own: Just Google “MSN AdCenter Coupons” and you’ll be sure to find plenty

of leads! (Hint: the $50 & $100 ones are all likely to be used up… Search for the

bigger ones!)

MySpace

Marketing on the web’s #1 Social networking site is a lot like

how you remember High School; the rules are different, it’s all

about competing in a Popularity contest!

In fact, you may notice that it seems the majority of MySpace members are pretty

young… So why does everyone obsess about using MySpace to market with

these days? Simply because they’ve already got the traffic there.

MySpace.com

is at this moment the world’s 6

most popular website according

th

to Alexa.com.

YouTube.com

and it had been closely competing for the #5 spot

for half a year until Microsoft’s ‘Live’ search got between them. (YouTube, which I

review later in this eBook, is even better for marketing purposes than MySpace.)

Still, getting a website all about you on the #6 website worldwide is an

opportunity you shouldn’t pass up.

Getting your own profile there is free, you can make it link to any off-site (no

illegal) websites that you’d like, and of course your profile page should include

some type of non-spammy-sounding content on your niche subject matter that

other people may want to link to.

Since it’s easy to linkswap (they call it ‘inviting friends’) with other MySpace

members, a full link campaign inside My Space takes only minutes instead of

months. Of course not everyone there will accept the invitation.

You can search for link swap opportunities by simply popping your niche

keywords into a MySpace search box and you’ll get all the matching member

pages as results.

From there it’s just about having a nice page yourself that they’ll want to swap

links with (accepting the invitation) and if you get enough MySpace ‘friends,’ your

MySpace page can have a really impressive stream of traffic… Which of course

you’ll want to have linked to your own primary website.

Although you won’t get any traffic worth mentioning if you don’t make a nice page

and invite every friend in your niche there, one nice thing about it is that many

MySpace members surf member pages randomly, so you’re almost sure to get a

visit or two daily, even with a blank page.

It won’t be very targeted, however, so don’t count on it to bring you much reward.

Also, since it’s so much of a popularity contest, it can be difficult to convince

individual members into accepting your invitation.

Your best bet: Use a Popularity submission tool like

Friend Laser

. It’s not free,

but it can drastically improve y our page views because it seeks out just the

‘profitable’ friends to submit add friend requests to… That way you don’t build a

list of thousands of friends there just to find that none of them have ever been

back to MySpace since the day they signed up. It also make sure you’re only

submitting comments on pages that have a lot of views, which is the hardest

thing about MySpace marketing.

Unfortunately there is no free way to do that part, so the best you can do without

any cash on MySpace is just to manually make sure that you submit to only

people who appear active, on topic, and have lots & lots of friends.

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