An often dismissed way of advertising online is by using a
Safelist. It’s named that because you have to agree not to
report the flood of emails you get as spam… So the emails
you’re agreeing to use is therefore “Safe” from spam accusations, no matter how
many come in each day. I normally get a few hundred emails daily just from the
three accounts I mention below… Way more than I or anyone else is planning to
read through.
Safelist’s major problem, which everyone agrees is substantial, is that no one
really reads these emails. Conversion rates (people actually clicking a link in one
of the emails) are down in the toilet around 0.0001%.
So why do we still use these things? Sheer bulk. If you can write (or borrow) a
catchy headline that could get your email opened by someone who just skims
headlines alone, then even new free members can send out their solo ad to a
massive enough list to get some form of response. It’s very much like having
your own list, although it would be the equivalent of having a list that people
didn’t have to opt-in to, because so few will read it.
Like Traffic Bars and Exchanges, this tactic excels in the IM2IM niche because
everyone else who subscribes to a safelist is an Internet Marketer too. The three
biggest & best Safelists I’ve found for general use are:
Mad Vlad
AdTactics
Easy List
They are more responsive than most large lists, and also let you build credits by
clicking on links inside certain emails. However, if you really want to get serious
about this and investigate Safelists in depth, check out
Traffic Hoopla’s
directory of safelists
.
Since so many people are afraid of the tech curve involved with safelists, I took
the liberty of making a very detailed film to show you just how to set up and use
safelists effectively, while keeping it all free:
How to Advertise for Free with Safelists
Monday, August 10, 2009
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